Web Marketing

All Posts, Content Marketing, Inbound Marketing, Marketing, Web Marketing / April 13, 2016

Get Wise Beyond Your Years with Webinars

I originally wrote this back in May of 2011. It was recently brought to my attention that AdAge bought B2B Online. So, I've updated this post to reflect the …

All Posts, Marketing, Web Marketing, Website / February 24, 2015

Do your web visitors get mannequins or consultants?

As a marketing consultant, I specialize in figuring out why people make buying decisions. When I go through the mall, I like to look at the shops through the …

All Posts, Entrepreneurship, Marketing, Web Marketing, Website / February 24, 2008

The Single Biggest Mistake You Can Make On Your Web Site

We all do it. It is such a natural thing to do. We know how hard we worked and how excited we are with what we offer and we want to share it with everyone who …

Aldeia Global Marketing was created when high quality marketing freelancers decided to get together and create an actual agency back in 2007.

The word "Aldeia" means "village" in Portuguese. The concept was to gather a Global Village of marketing and communications experts to provide services that help small and start-up businesses create and optimize their marketing.

As of today, we have helped clients establish their web presence, double conversion rates, increase profits and meet their business goals. Call us at 832-844-2430 to learn more about what we can do for you.

86.6% of U.S. SMBs cite websites as their most important digital marketing tactic. (Source: eMarketer)

The change in a website bounce rate spikes to 100% when a page takes 4 seconds or more to load. It jumps to 150% if a page takes 8 seconds or more to load. (Source: Mobile Joomla)

$1.1 trillion of all retail sales in 2011 were “web-influenced.” (Source: Forrester Research)

88% of consumers who search for a type of local business on a mobile device call or go to that business within 24 hours. (Source: Google Mobile Movement Study, 2011)

48% of users say that if they arrive on a business site that isn't working well on mobile, they take it as an indication of the business simply not caring. (Source: MarginMedia)

62% of companies that designed a website specifically for mobile had increased sales. (Source: Econsultancy)

78% of client-side respondents stated that their company was extremely or quite committed to delivering the best online user experience. (Source: Econsultancy)

Source: In-Depth Report: Demand Generation Benchmarks by HubSpot and Qualtrics, 2014

Companies exceeding their revenue goals report branding, website design and optimization, and social media as their top 3 marketing investments.

Companies with between $250,000 and $10 million in revenue all average a cost per lead of $26-$50.

Nearly 80% of companies not meeting their revenue goals attract 10,000 monthly website visitors or less.

74% of companies that weren’t exceeding revenue goals did not know their visitor, lead, MQL [Marketing Qualified Leads], or sales opportunities.

79% of all marketing leads never convert into sales and a lack of lead nurturing is the common cause.

60% of those exceeding their revenue goals had an above-average [email] open rate.

Over 80% of marketers consider increasing overall conversion a dominant priority for their website optimization programs. (Source: MarketingSherpa)

Web Marketing

Get Wise Beyond Your Years with Webinars

Do your web visitors get mannequins or consultants?

The Single Biggest Mistake You Can Make On Your Web Site

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WHO ARE WE?

Website Marketing Stats

Lead Generation Stats